The Afghans are definitely resourceful. With billions of dollars available from through coalition efforts, there is no shortage of initiative and creativity. But what do “Frozen Lemons” have to do with construction?
At least “Frozen Lemons” has a fighting chance in Afghanistan; naming your enterprise “The 39th Construction Company” would be a sure loser.
But you haven’t “arrived” until the locals name their companies after you, as is the case with the “Rusty Rhoads Construction Company.”